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Synonym Nuance VS

How to say "Taste" in Japanese

Both words can translate to "taste", but which should you choose?

Japanese Option A

あくどい

あくどい (akudoi)
N2 / CEFR Syllabus
VS
Japanese Option B

嗜好

しこう (shikō)
N1 / CEFR Syllabus

Nuance Contrast & Translation Difference

When translating "taste" into Japanese, you must choose carefully between あくどい and 嗜好. In Japanese, あくどい (あくどい (akudoi)) is typically associated with "(taste) rich, heavy; (method) nasty, unscrupulous, cunning, crooked" (Syllabus Level: N2) and represents Used for something. On the other hand, 嗜好 (しこう (shikō)) maps to "taste; liking; preference (especially for food, drink, or hobbies)" (Syllabus Level: N1) and represents Refers to one's preferences or tastes, often in a more general or psychological sense than 「好み. A literal translation of "taste" can often sound unnatural to native Japanese speakers if mixed up!
Bilingual Context for "あくどい"
あの会社はあくどい商売をしていると評判だ。
That company has a reputation for doing unscrupulous business.
Bilingual Context for "嗜好"
個人の嗜好に合わせて商品を選ぶ。
Choose products according to personal preferences.

Nuance Mastery Quiz

Which Japanese word perfectly fits this blank space?

Fill in the blank: "あの会社は ___ 商売をしていると評判だ。" (Meaning: "That company has a reputation for doing unscrupulous business.")
🎉 Correct Answer!

Remember: "あくどい" fits here because it means "(taste) rich, heavy; (method) nasty, unscrupulous, cunning, crooked" in the context of: "That company has a reputation for doing unscrupulous business.". "嗜好" represents "taste; liking; preference (especially for food, drink, or hobbies)".

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