How to say "Now" in Japanese

When translating "now" into Japanese, you must choose carefully between 今 and いまさら. In Japanese, 今 (いま (ima)) is typically associated with "now" (Syllabus Level: N5) and represents Refers to the current moment or present time. Can be used as an adverb.. On the other hand, いまさら (いまさら (imasara)) maps to "Now, at this late stage; it's too late" (Syllabus Level: N2) and represents An adverb meaning 'now, at this late hour/stage,' implying that it's too late to do something or that doing it now would be pointless or inappropriate. Often carries a sense of resignation or frustration.. A literal translation of "now" can often sound unnatural to native Japanese speakers if mixed up!