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How to say "Earnest" in Japanese

Both words can translate to "earnest", but which should you choose?

Japanese Option A

愚直

ぐちょく (guchoku)
N1 / CEFR Syllabus
VS
Japanese Option B

希求

ききゅう (kikyū)
N1 / CEFR Syllabus

Nuance Contrast & Translation Difference

When translating "earnest" into Japanese, you must choose carefully between 愚直 and 希求. In Japanese, 愚直 (ぐちょく (guchoku)) is typically associated with "earnest, honest and simple-minded, guileless, naive but sincere" (Syllabus Level: N1) and represents Describes someone who is honest and sincere, sometimes to the point of being naive or inflexible, but often seen as a positive trait in work ethics.. On the other hand, 希求 (ききゅう (kikyū)) maps to "earnest desire, aspiration, strong longing" (Syllabus Level: N1) and represents A formal and strong word for desiring something, often something abstract like peace, freedom, or knowledge. It implies a deep and earnest longing.. A literal translation of "earnest" can often sound unnatural to native Japanese speakers if mixed up!
Bilingual Context for "愚直"
彼は愚直に努力を続け、ついに夢を叶えた。
He continued his earnest efforts and finally achieved his dream.
Bilingual Context for "希求"
人類は常に平和を希求してきた。
Humankind has always yearned for peace.

Nuance Mastery Quiz

Which Japanese word perfectly fits this blank space?

Fill in the blank: "彼は ___ に努力を続け、ついに夢を叶えた。" (Meaning: "He continued his earnest efforts and finally achieved his dream.")
🎉 Correct Answer!

Remember: "愚直" fits here because it means "earnest, honest and simple-minded, guileless, naive but sincere" in the context of: "He continued his earnest efforts and finally achieved his dream.". "希求" represents "earnest desire, aspiration, strong longing".

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